Auntie Karen

Our Story

It started with a needle and thread in 1978.

Ms Hua spent the next three decades working through Singapore's fashion industry, learning the craft from the factory floor up. In 2010 she started her own business. When fashion proved difficult, she pivoted into uniforms, going on to supply some of Singapore's most renowned hotels.

In 2026, her son Jarren joined to bring the business into a new era to give his mother the retirement she has earned.

Two generations. Years of craftmanship. The same standard set in 1978.